Padthai Wokstar App Launch
mobile app launch video
client:
PADTHAI WOKBAR
Launch video created for the Padthai Wokstar app, introducing a direct-to-brand ordering experience with a built-in loyalty system.
The film focuses on the app’s core mechanics: ordering through the platform, collecting points with each purchase, and redeeming rewards over time.
UI elements are translated into motion through a combination of screen-based animation, spatial composition, and brand-led 2D graphics. The visual system balances clarity and playfulness, supporting fast feature communication while maintaining a strong brand presence.
Designed for rollout across social, paid media, web, and in-app placements, the video formed the foundation of the app’s launch communication.
Launch video created for the Padthai Wokstar app, introducing a direct-to-brand ordering experience with a built-in loyalty system.
The film focuses on the app’s core mechanics: ordering through the platform, collecting points with each purchase, and redeeming rewards over time.
UI elements are translated into motion through a combination of screen-based animation, spatial composition, and brand-led 2D graphics. The visual system balances clarity and playfulness, supporting fast feature communication while maintaining a strong brand presence.
Designed for rollout across social, paid media, web, and in-app placements, the video formed the foundation of the app’s launch communication.