love 4 NEWBALANCE
personal project
personal project
This piece serves as an etude, designed to refine technique and showcase skill through a playful exploration of one of my favorite shoe brands, New Balance. The video bursts with color and detail, featuring dynamic backgrounds inspired by De Stijl artworks. 3D animations interact with playful 2D effects—VHS glitches and chromatic aberration—creating a lively, energetic atmosphere set to funky music. As my first 3D experiment, this project pushed creative boundaries and resulted in a piece that resonated with both myself and my Instagram audience.
This piece serves as an etude, designed to refine technique and showcase skill through a playful exploration of one of my favorite shoe brands, New Balance. The video bursts with color and detail, featuring dynamic backgrounds inspired by De Stijl artworks. 3D animations interact with playful 2D effects—VHS glitches and chromatic aberration—creating a lively, energetic atmosphere set to funky music. As my first 3D experiment, this project pushed creative boundaries and resulted in a piece that resonated with both myself and my Instagram audience.